New York, NY — Israel Appreciation Day today announced it's 2nd nationwide initiative to elevate an accurate understanding of Israel and activate supporters across the United States. The effort seeks to counter misinformation circulating in media, academic institutions, and digital platforms by moving from a defensive posture to a confident, proactive campaign rooted in truth and community engagement.
“America deserves a clear and honest understanding of Israel’s story,” said Robert Chernin, Chairman of Israel Appreciation Day. “This initiative calls on supporters to speak with clarity and pride. Israel has contributed more to the world than most people realize, and it is time to bring those facts to the forefront of public life.”
Chernin noted that Israel is a liberal democracy in the Middle East and a pluralistic society where Arabs, Christians, Druze, women, and LGBTQ citizens participate in civic life. In addition to its democratic foundations, Israel’s innovators have advanced medical technologies, delivered humanitarian aid worldwide, pioneered agricultural solutions, and developed security tools that benefit millions.
The national campaign will officially launch at Israel Appreciation Day 2026, a global event scheduled for February 11, 2026, in Las Vegas, Nevada. The event will serve as the starting point for a sustained, community‑focused movement continuing throughout the year.
Key Objectives
- Reframe Israel’s identity by highlighting innovation, resilience, humanitarian achievements, and cultural contributions.
- Mobilize supporters across faith communities, demographics, and regions to speak openly and proudly about Israel’s impact.
- Build a long‑term grassroots network that promotes accurate information and strengthens relationships across American communities.
“This is not simply an annual gathering,” Chernin added. “This is the beginning of a national movement to anchor Israel’s story in the hearts and minds of Americans. When we speak the truth with conviction, we strengthen both Israel and the shared values that unite our two nations.”
The initiative invites participation from Jews, Christians, Muslims, Druze, and supporters from every part of American society. Chernin emphasized the importance of moral clarity, warning that silence in the face of misinformation can undermine public understanding and weaken support for democratic allies.
About Israel Appreciation Day
Israel Appreciation Day is a global and interfaith initiative dedicated to celebrating Israel’s contributions to innovation, democracy, humanitarian relief, and culture. Through national events, educational programming, and grassroots engagement, the organization promotes an accurate and inspiring understanding of Israel throughout the United States.
Media Contact: info@acekfund.org
For more information, visit www.israelappreciationday.com.
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